You know them, they know you and you want their business and their referrals. You're marketing to them. Taking a position on their radar. A house on their street goes up for sale, call them, tell them how much. Yes they've seen the sign - and maybe even before you - but tell them how much....do you want to be the source or not?

Then it sells ...tell them again. Be first. Ask yourself -- If they're not getting the news from you - then from who?

Don't kid yourself, ready to sell or not - everybody likes to know 'how much?'

One of the few. Adieu so long. Your challenge to Mark to Market brave, but not heard or sustainable as a "call to thought". Months, years ahead will judge by value of what was kept, as opposed to written off. Smart, Lucky or Wrong?